Showcasing TRRC in St Moritz at THE ICE.
Rooted in style and shaped by ambition, this film captures the launch of the Twisted Automotive TRRC — a machine built for those who refuse to compromise. Shot on location in St Moritz during THE ICE, the story is as much about a lifestyle as it is about a vehicle.
What we made
We created a cinematic launch film that takes its cues from the world of high fashion, pairing the raw capability of the TRRC with the glamour and drama of one of the world’s most iconic winter events. From the frozen lake to the mountain passes, every frame was designed to reflect the extraordinary life this vehicle unlocks.
TRRC
The Twisted TRRC launch film is a celebration of ambition, craft, and the thrill of a life lived without limits. Following the TRRC through the snow-dusted streets and frozen lakeside of St Moritz, the video captures a vehicle that feels entirely at home in one of the world’s most exclusive settings. Interior shots of premium materials, precision engineering, and bespoke detailing reveal the level of intention behind every element of the build.
Our creative approach drew heavily from the language of fashion, with bold framing, editorial composition, and a sharp eye for texture and contrast. The visual style mirrors the world THE ICE inhabits: glamorous, considered, and effortlessly confident. Dynamic driving sequences are cut against styled moments that blur the line between automotive film and fashion editorial, positioning the TRRC not just as a vehicle but as a statement of identity. The final film establishes Twisted Automotive as a brand for those at the forefront of culture, presenting the TRRC as the ultimate expression of refined performance, personal style, and the freedom to go anywhere in the world and belong.
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